Once you determine how often you can post, you should also consider when you release your videos.
According to Oberlo, most viewers watch You Tube videos in the evenings and on weekends.
Keyword research is a great tool for finding video ideas.
Before you create any new videos, take the time to research keywords and create videos based on the keywords you want to target.
If you’re a B2B company, it’s a great platform for expanding your reach and for generating more leads.
Marketing on You Tube is like marketing on other social platforms: the first step is to create your strategy.This will help make sure that your objectives are specific, have a deadline, and are do-able.Most successful You Tubers have a very strict publishing schedule – and they stick to it.Other useful management features include saved replies (to respond to comments with a few clicks) and a social CRM tool to help keep track of your subscribers and connections.As I mentioned earlier, You Tube is one of the top search engines in the world, which is one of the reasons why it’s such an attractive promotional tool for businesses.These videos would be great for your other social profiles, your email marketing campaigns, your website and landing pages, and any other platforms or channels you might be using.As for the issue of video production, it’s not as difficult as it may seem to create marketing videos.So, if you want to be successful on You Tube, you need to make sure that you have the time and the resources to publish quality content on a consistent basis.In other words, you’ll need a good You Tube marketing plan. Video has consistently proven itself as one of the best-performing forms of content in terms of engagement, and just because you’re creating them for You Tube doesn’t mean that you can’t repurpose your videos.The fact that You Tube is such a hugely popular platform also means that there is a lot of competition.According to Statista, as of July 2015, 400 hours of video are uploaded to You Tube every minute.