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And if you don’t tell them when you need it, they won’t help you soon enough.That’s why you need to prepare a preliminary production schedule and a rough budget for your short film project. You’ve got to put some dates down on a calendar, and some figures down in a spreadsheet.While a film about a gay Jewish boxer might have several simultaneous target markets. There are many active Jewish LGBT organizations - not nearly as many Jewish/sports organizations.
When I began to raise money for “The Pirate Captain Toledano”, the first and obvious question that everyone asked was “how will you shoot this film? ”It was important to preempt that question by explaining that I had already negotiated for not one, but two tall ships where the film could be shot.
If you don’t tell people what you need, they won’t know how to help you.
Let’s say one of your film ideas would shed light on the plight of the Yazidi people who are facing severe persecution in parts of the Middle East. The Yazidi already know this story - they aren’t your target audience.
But the people who you’re trying to influence, perhaps middle-class American voters, might not have a natural interest in the story. The answer can be hard to do, but it’s pretty straightforward: Define your film for your target market.
We’re all dreamers in this business - how can we be anything else?
But as tempting as the dreams of success and creative freedom may be, we’ve got to remember to take the first steps first. Before we dive into these sections individually, there’s something important we need to understand that will tie them all together.You want people in your target market to respond, “wow, it’s like this short film is being made just for me!”In some cases, a synopsis or logline is enough of a description of the project to give people a clear sense of what you’re trying to accomplish.If not, you’ve got to answer the following question: What audience group is most likely to show interest in this film?Once you know who you’re making your movie for, you can develop a specific strategy for crafting a film for them.Before you can get into the details of your short film business plan, you need to lay out the story, as you expect it to be told, for others.There are lots of definitions and “rules” when it comes to writing a feature film synopsis, especially if you plan to use it to pitch or promote your film.Now we can get into the details of your short film business plan.Whether you’re working off of a written screenplay, or you have yet to commission a screenwriter, you already know the story of your film.This hypothetical film’s logline is “a film to shed light on the plight of the Yazidi people”.The logline could also be “a harrowing tale of survival in an exotic and faraway land”.